Carla White: How The First Woman To Build An iPhone App Is Building Her Business Today
Carla White is the first woman to launch an iPhone app (top of the charts for 10+ years), success coach and happiness cattle prod who’s helped countless people transform their personal and professional lives via her apps, public speaking, newsletters, seminars and books. Her #1 bestseller app, Gratitude, has been downloaded by thousands, featured on Oprah, NBC, NYTimes and countless other publications, and continues to grow in popularity around the globe. She shares everything she knows about producing successful apps in her best seller “Idea to iPhone” (2013). Due to popular demand, she is now launching a podcast aligning neuroscience with ancient wisdom in a way that has never been done before!
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Show Notes
Today's interview: How The First Woman To Build An iPhone App Is Building Her Business Today With Carla White
[2:58] How did you get into iPhone apps?
- Gratitude journal app
- The Apple SDK
- From idea to iPhone
[6:28] Why have you shifted from what you were doing to digital?
- Beast with apps, new to marketing
- This would be a great lead magnet
- 12 year old Russell Brunson and FHL
- Creating a journey for your audience
[10:22] How are you taking people from idea to implementation?
- A process that works: Do one thing and do it well
- Understand your competition
- Review The Comments
- One core thing
- K.I.S.S.
- App lead magnet
- Read the book, "Hooked"
- Unpredictable rewards
[19:58] Where is the future of apps going?
- Nowhere, it's a blue ocean
- App vs Books: The lead magnet standoff
- Opportunities everywhere
[2:58] How did you get into iPhone apps?
- Gratitude journal app
- The Apple SDK
- From idea to iPhone
- Create Ambassadors
[27:08] Rapid Fire Questions
- What is one non-negotiable habit you implement every day?
- What is one book you wish everyone in the world would read?
- On what do you like to spend your time and money outside of business?
- What is the most memorable experience you have ever had?
- What is the most insightful or actionable event you have ever been to?
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Watch the video version of this interview here